ABOUT ELHO

“ELHO was always more than just an outdoor brand. It was a mindset. It was a rebel attitude. This is exactly our re-launch spirit. We call it ELHO Freestyle: A visionary combination of heritage, performance, innovative design, and bio-based materials."

Donald Schneider
ELHO Re-Founder & Executive Chairman

ELHO – A Freestyle State of Mind

Olympic-outfitters and proud iconoclasts, ELHO is a heritage brand with a trailblazing legacy. Between 1948-1993, ELHO revolutionized skiwear—inventing the jet pant, incorporating down, innovating neon colors, and setting new standards in performance and style. 

Today, ELHO is reborn as the most innovative outdoor style brand for a new generation. It blends unparalleled performance, cutting-edge design, and bio-based materials to redefine the freestyle lifestyle—both on and off the slopes.

Freestyle is more than just a sport; it’s a mindset. ELHO embraces this ethos year-round, crafting high-performance pieces that excel in extreme conditions, and transition effortlessly to everyday wear. 

This is the new standard in all-year-round outdoor wear: versatile, vibrant, and built to brave the elements, while honouring your individuality.

SHOP ELHO VINTAGE HERE

THE NEW ERA OF ELHO:

When it comes to performance and style, I have a very clear opinion: I need my gear to be 100% functional, and I want to look cool wearing it. Because style is very important in our sport! I also want to feel good about the sustainability side of things. ELHO ticks all the boxes. 

I’ve been a part of this ground-breaking project from the beginning, and being able to contribute in a substantial way makes it even more special for me.

Andri Ragettli
Freestyle Ski Champion, ELHO Ambassador